The rise and fall of OnePlus’ merger with Oppo

It’s been nearly 8 years since OnePlus was first founded. Indeed, OnePlus has left its stamp on the market, particularly the affordable flagship segment. Of course, it doesn’t take a genius to notice how OnePlus has strayed from its nimble and agile former self to become one of the bigger manufacturers in the mainstream market. It could be argued that OnePlus could only achieve its mainstream status under the guidance of its sister company Oppo. Many of its employees used to work at Oppo beforehand, with many of OnePlus’ latter phones taking a lot of cues from other Oppo phones, particularly in terms of design. To many of the tech-savvy consumers, it was only a matter of time before the OnePlus/Oppo partnership would be officially announced. Fast forward to this year, and the inevitable has happened. Pete Lau, now the Chief Product Experience Officer at Oppo, has confirmed that OnePlus will be further integrating with its sister company Oppo to “capitalize on the additional shared resources.” So how did that go? So far, well, not so well.

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